Post-modernity within media texts

In relation to the idea that pieces of media can be deemed post-modern or modern, i think that almost every piece of media contains elements of a post-modern state when looked at from different angles, as the way in which we use media is alone considered post-modern.
However, focusing solely upon the post-modern state within media, i analysed Lady Gaga's music video which accompanies her track 'Paparazzi'
post modern features litter the video, demonstrated immediately via pastiche seen in vintage style font used to introduce the music video, which pays homage to the style adopted during the 'Golden age' of Hollywood.
This is supported by the narrative reference to 'Sunset boulevard' within the lyrics, and also in Lady Gaga's video she replicates use of newspaper cuttings, the style of the house, and a scene shot to show a crowd of paparazzi.

However, the old fashioned,retro feel is quickly abolished by the introduction of modern elements seen in the music video such as the eccentric costumes. The costumes used in this music video also link to ideas outside the video, generally they are quite futuristic and whacky, but particularly the sunglasses Lady gaga adorns helps mimic the Disney company logo, referencing popular culture.
In other scenes, Lady Gaga wears costumes similar to those of Madonna such as the iconic cone shaped corsets previously seen Madonna's 'like a virgin' music video. The song lyrics also contain references to popular celebrity culture through constant repetion of 'paparazzi'which also ties in with the song name.The timing of the music video seems to switch quite frequently back and fourth from day to night also contributing to the post modern style.
Homage is paid to films such as James Bond and vertigo demonstrated by a constant use of hypnotising backgrounds and patterns such as the monochrome twirling background.
Furthermore,studying the realism, the use of a pink neck brace doesn't seem to effect her movement and she is seen as a mannequin at one point, which portrays her as almost robotic, thus breaking down the divide between binary opposites; human v's robotic.

The television programme 'The simpsons' regularly includes features of a post modern media text such as parodies of other films,artists,works,music etc. and the ideas that they parody are both high and low culture which breaks down the divide, thus adhering to the idea of post modernity.